About Hotel and Dine

The Problem We Keep Seeing

After 15+ years working in the hotel industry with roles from front desk to sales to GM (and stops along the way!) across small boutique hotels to big-name branded event hotels, from city center to suburban markets, I kept running into the same three problems:

• Hotels want to partner with local restaurants. But building those connections takes time, coordination, and someone to maintain the relationships. Most GMs are too busy putting out fires.
• Guests want dining recommendations. But they default to the same chains they know, or whatever's closest. Getting them to explore requires more than a printed list—it needs incentive and excitement.
• Staff need reasons to care. Front desk agents answer "where should we eat?" dozens of times daily. Without a system that makes recommendations easy and trackable, they fall back on the same three places or just point to their phone.

Every few years, a chamber or tourism board would try to solve this with a restaurant passport program. They'd spend months coordinating, hire consultants, design materials, and launch with optimism.

Then it would quietly die. Not because the idea was bad, but because execution was too complicated, ongoing management fell through the cracks, and nobody had time to keep it fresh.

The Solution Nobody Was Building

What the industry needed wasn't another one-off program. It needed infrastructure—a platform that made hotel-restaurant partnerships easy to launch, simple to manage, and exciting enough that guests and staff actually wanted to participate.

Something that worked out of the box but could be customized by the creative people who had better ideas than me (because I personally hate designing these programs, and I'm sure I'm not alone).

So I built it. As a hotel operations guy who happens to code as a hobby, I created the platform I wish had existed for the past decade—one that handles the technology, the coordination, and the ongoing management, so hotels and destinations can focus on what they do best: building relationships with their communities.

Why This Time Is Different

Hotel and Dine isn't a consulting project or a one-time campaign. It's a platform designed by someone who's lived in the hospitality industry at every level, understands what actually gets used (and what ends up in storage), and knows that lasting partnerships require systems, not just enthusiasm.

We're based in Lynnwood, Washington, where we launched our first program for FIFA World Cup 2026. But the platform is built to work anywhere—whether you're a boutique hotel in a mountain town or a chamber serving a major convention center.

If you're tired of watching good partnerships fizzle out because they're too complicated to maintain, let's talk.